Our First Collection with a Fashion Designer on Board
This drop feels different.
Not just because it’s new season, but because it’s the first collection in LINW’s history that’s been shaped not only by me but also by an actual fashion designer.
Back in May, Putri joined the crew and wasted no time. She dived straight into developing fresh silhouettes, refining our best sellers, and pushing the boundaries of what the perfect wardrobe can be. It’s been a game-changer having her creative expertise in the mix, and I think you’ll see it in every piece.
The ethos hasn’t changed minimal, refined, elevated for everyday but the execution has levelled up.
We’ve leaned hard into our pant program, introducing a fresh Seseh silhouette and debuting a new double-pleated stylein the form of the grey Camden Pant. Both carry the LINW DNA, but with a sharper, more tailored edge.
On the shirting front, we’ve stepped into cotton poplin for the first time, building a brand-new block that’s clean, versatile, and built for rotation.
And because it felt right to honour our roots, we’ve brought back printed tees the category where LINW started all those years ago. Updated, reworked, and more in line with the brand we’ve become.
The collection lands early September and is available for pre-order now under New Arrivals.
We’ve put everything we’ve learned into this one. Can’t wait for you to see it.
🖤
Shay – Founder, LINW
